The Communications Coordinator promotes the museum’s brand to all audience groups and serves as the primary contact for the media. Drafts and executes PR and marketing plans for exhibitions, programs, and museum announcements. Coordinates the creation of signage and graphics. Provides website and social media support.

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• Media Outreach and Engagement: Drafts and executes PR plans, including museum press releases, press outreach and follow-ups, scheduling media interviews with museum staff, and arranging for publicity photography. Builds and maintains press kits. Keeps museum public relations contact database up to date, researches press outlets, and tracks earned media coverage. 40%

• Marketing Coordination: Drafts and executes marketing plans including coordinating advertisements for museum exhibitions, programs, and events in print, digital, and broadcast media. Works with freelance designers on ad designs. Ensures the museum’s advertising contact database is updated regularly. Creates and distributes the museum’s promotional bulk emails. 35%

• Environmental Signage and Graphics: Designs signage for the museum’s atrium, screens, galleries, table tents, and other museum and campus spaces. 15%

• Website and Social Media Support: Supports Communications and Digital Content Assistant on website and social media updating and content creation. 10%